reviewed and rated to date — 71,095 products from 8,929 brands in 1,683 categories
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e•qo•go (ee-ko-go) n.

a.the world's first transparency engine

b.a trusted place for values-minded shoppers to compare products' social, environmental, quality, governance, and origin data

Frustrated trying to buy the right stuff?

We make it easy!

Compare products and brands side by side.

Make the best choices for you, your family, your business and the planet.

See what sets a product apart from its competition.

How Eqogo works in under 30 seconds

What is the score?

The "EQ score" means the excellence quotient - this is the unique product score Eqogo builds from the Social, Environmental, and Quality attributes a brand shares publicly about its efforts. We compare the scoreable attributes of products within a category to showcase their strengths, helping you find what is best.

Example of scoring rings

Why a score? Because product attributes matter.

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Social

labor practices and animal testing

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Enviro

materials, manufacturing, energy and distribution

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Quality

warranties and engineering standards

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We work hard to rate and weigh all the key factors so you can focus on the values that matter most!

for more details - click here

What is Good to Know?

Well, a lot! The "GTKs", as we call them, expand beyond the product rating to cover everything a brand shares publicly about their Social, Environmental, Quality, Governance and Origin attributes showcasing their initiatives to better their company, community, and world. We've expanded ESG to SEQGO!

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Social

Impact on people and animals

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Enviro

Programs for environmental benefit

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Quality

Auditing and engineering standards

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Governance

Policies, initiatives and oversight

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Origin

Made in, designed in and assembled in

Buy from brands that share your values.

for more details - click here

Pilot Program Exclusive Invitation!

Unlock the Power of Eqogo - Become a pioneer in sustainable business practices with Eqogo's cutting-edge transparency engine. We're inviting partner businesses to join our limited pilot program, where we'll provide your company with product and brand-level insights so you can transform your product offerings, customer trust initiatives and sustainability efforts.

B2B

RETAILERS AND PRODUCT DISCOVERY PLATFORMS

Discovery - We help you identify the latest, most innovative products to enhance your marketplace, reducing your in-house research costs.

Customer Retention - Bolster your customers' brand loyalty with additional insights into their favorite products.

Sales Growth - Increase sales by enhancing the confidence your customers have in the products you carry.

PURCHASING AGENTS AND PROCUREMENT

Partnerships - We help you discover the brands and products that align with your values and sustainability goals.

Key Performance Indicator Impact - We help you measurably add value-based products to your inventory while reducing the labor required for research.

BRANDS AND MANUFACTURERS

Outreach - We connect you to the expanding mindful marketplace by telling the story of your best practices.

Comparison - See how your products stack up against the competition.

INQUIRE NOW for more details of our pilot program
Eqogo believes that, transparency, strong auditing, and sustainability initiatives build trust and make a measurable impact.

It's so obvious, it's transparent!